Knowledge with Understanding, Learning for Improvement

Our machine and solution concepts have reached a secure design status for specific market and customer requirements. For mutual inspiration, we continually pursue information between all market partners to gain perspectives, understand trends and fulfill customer desires to create a stronger than ever influence on our product design. 

Modern communication tools should facilitate this goal. Internet portals for information and news, newsletters and magazines for background and progress reports, networks for knowledge transfer, think-tanks for research and development, web seminars and online training are just some of the opportunities. With these tools, we can efficiently communicate our vision and knowledge with practical benefits for everyoneso we all achieve even better solutions. 

Innovative thinking is thinking in terms of the customer 

Offering standard solutions is the strength of our business. We meet 80% of the plastics industry’s requirements from machines developed by our Haitian, Zhafir and Tianjin brands. With our machines it is possible to process almost every material using a diverse selection of options. With new materials and technologies pushing the boundaries of processing, we are constantly preparing for the future.  

We will focus on the basic strengths of injection moulding technology, and invest in proper solutions which will both expand the standardized process performance capability and also optimize the cost-benefit ratio. That means solutions which correspond to available budgets and which put our customers ahead. That is what counts.

It also shows the combination of excellent economy with high performance. Standardized highly developed machines, which can be used in a wide variety of applications for each unique customer requirement, provide a higher return on investment at lower unit costs. Our highly efficient overall concepts bring clear cost advantages and open new opportunities - all with the option of optimising one or the other, ad hoc or in the future. 

Efficient machines, efficient production

Our daily manufacturing goal is to work with the highest possible efficiency through the constant improvement of all value-added processes, from sourcing through to quality control. Manufacturing with high quality but using standardised components to reduce individual unit costs is our goal. Our facilities adopt a vertically integrated manufacturing system with the constant expansion of our worldwide production network, saving on logistics costs.

In this way we have been able to sustainably reduce our manufacturing costs considerably over the past few years. This was achieved with a simultaneous increase in output capacity, providing improved benefits to our customers. And so shall it continue.